Want to be a successful filmmaker? Then, start acting like a rock star.
(photo by dneesespix) As new digital technologies continue to evolve and disrupt the landscape for independent cinema, I continually get asked by filmmakers for my thoughts on how they should adapt.My...
View ArticleCan we please stop calling it “self distribution?”
(photo by Bahman Farzad)One of the most misleading labels associated with independent cinema today is the phrase “self distribution.”As digital technologies provide filmmakers with a growing number of...
View ArticleWhy We Launched BOND360 And What It Offers Filmmakers
Late last week, after more than six months in development, my firm BOND Strategy and Influence officially launched BOND360, a new initiative that provides filmmakers with strategic consultation,...
View ArticleWhy Our Obsession With “Per Screen Average” Will Eventually Kill Independent...
(photo by MOJO MOOMEY)Every industry has a set of metrics to benchmark its success or failure. And while I haven’t been in the film industry long enough to know exactly when the “opening weekend per...
View ArticleThe “360 Equation”: The One Business Model Every Filmmaker Needs To Know
(photo by eye of einstein)One thing is clear. For independent cinema to grow and thrive, it needs to find a more sustainable business model. And while there’s been a lot of hype around new forms of...
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